Towards an economic analysis of franchising

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School of Economics and Politics, Kingston Polytechnic , Kingston upon Thames
Statementby C. Higson and A. Orhnial.
SeriesDiscussion paper in political economy -- 53
ContributionsOrhnial, A., Kingston Polytechnic. School of Economics and Politics.
ID Numbers
Open LibraryOL13806241M

The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration.

Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in by: THE ECONOMICS OF FRANCHISING This book describes in much detail both how and why franchising works. It also analyzes the economic tensions that contribute to conflict in the franchisor– franchisee relationship.

The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms.

Franchising networks are experiencing great success in international business organization. Few books try to explain the characteristics of these networks. Contrary to the existing literature this book tackles more theoretical problems related to governance, organization, knowledge management, contract design, incentive and regulation issues both from the economic and.

The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration.

Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in turn.

Franchising combines the comparative advantagesof a business chain's brand recognition and economies of scale with the localdrive and knowledge of the franchisee.

This book describes how and whyfranchising works and examines the economic tensions that bring conflict to thefranchisor and by: Get this from a library. The economics of franchising.

[Roger D Blair; Francine Lafontaine] -- "This book describes in detail both how and why franchising works. It also analyzes the economic tensions that contribute to conflict in the franchisor-franchisee relationship.

Details Towards an economic analysis of franchising FB2

The treatment includes. This book describes in much detail both how and why franchising works. It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship.

This Kindle e-book is the first thing you need to read if you are thinking of investing in a franchise or becoming a franchise owner and operator. Written by franchising expert Dr. John P. Hayes, this book outlines the questions that you need to ask yourself, your potential business partners, professional advisors and franchisors before you go.

The franchising mechanism provides entrepreneurial leverage to enhance and sustain the firm’s competitive position when the cash flow appropriability is more uncertain and the firm’s economic.

Downloadable. This article provides an overview of the recent literature on franchising, with special attention to management control issues.

Based on an analysis of franchising articles published in twenty-five high-impact journals over the periodthe literature is divided into the following three broad streams: franchise initiation and subsequent propensity to franchise, franchise. Taking into account the indirect impact of franchised businesses, business format franchises support more than million jobs, $ trillion in economic output for the U.S.

economy, and   The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration.

Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in s: 3. Franchising is an important means of doing business for many entrepreneurs. It is suited for environments characterized by intense competition, rapidly changing customer tastes, and a trend towards localized market segments.

ISBN: OCLC Number: Description: vi, pages: illustrations ; 24 cm. Contents: Introducing 'economics and management of franchising networks' / George Hendrikse and Josef Windsperger --Towards a more general theory of franchise governance / Seth Norton --The organizational choice decision in business format franchising: an empirical test / Janet.

franchising was brought up as a possible strategy in the future. The main focus of this research is to introduce franchising as a potential growth strategy for the company.

As well as analyse what possibilities franchising offers for Aku & Ada. This thesis is a qualitative research on what requirements are needed for a company in. This book describes in much detail both how and why franchising works.

It also analyses the economic tensions that contribute to conflict in the franchisor-franchisee relationship. The treatment includes a great deal of empirical evidence on franchising, its importance in various segments of the economy, the terms of franchise contracts and what we know about how all these have evolved.

Franchising is a rich field for studies not only in the Marketing arena, but also in another relevant areas such as economics, law, management, finance and entrepreneurship (GREWAL et al., ), thanks to its varied possibilities of governance formats and studies about inter-organizational behaviors (DANT et al., ).

This plethora of.

Description Towards an economic analysis of franchising PDF

The economic analysis of the franchisor-franchisee relationship begins with the observation that for franchisors, franchising is a contractual alternative to vertical integration. Subsequently, the tensions that arise between a franchisor and its franchisees, who in fact are owners of independent businesses, are examined in turn.

The Economic Effects of Franchising is based on a report generated for the United States Senate Small Business Committee in entitled, “Impact of Franchising on Small Business.” This original report resulted in lengthy hearings of franchising issues and opportunities, focusing on the fast food industry.

Ozanne and Hunt continued researching the focus of this work and completed their. Literature review According to Franchise Factstoday, franchising is big business, and there are over 3, franchise systems in the USA. Franchising is an entrepreneurial activity that plays a crucial role in the creation of new jobs and economic development (Falbe et al, ).

BEMs have become regional economic and political drivers of change in their respective areas because of their: Size – geographical and population Growth – potential for a significant market Transformation – privatization and economic reforms In our two books, we covered the franchising conditions of eight out of the 10 BEMs.

Download Towards an economic analysis of franchising EPUB

The report analyses the economic effects of vertical franchise agreements, evaluates competition policies towards vertical franchise contracts, and makes proposals for future developments in competition policy. To provide the greatest possible guidance for future policy development, the.

Elements of the idea of franchising have been in use for centuries. An article in McKinsey Quarterly (No. 1, ) says. The 18th-century North West. Search the world's most comprehensive index of full-text books.

My library. is an academic website built in Nigeria that is registered with the corporate affairs commission (CAC: BN ) with o research material guides. Our primary objective is to assist and guide final year students with well researched and quality project topics, project works, research guides, and project materials, at a very reduced and affordable price.

The Report offers an in-depth look into franchising’s growth trend fromas well as a state outlook for all 50 states and Washington D.C. Conducted by FRANdata, the Report forecasts how the franchise industry is expected to continue riding the economic boom indespite growing uncertainty around the economy.

Franchising for Dummies also has the benefit of being co-written by Wendy’s founder Dave Thomas, who started one of the biggest fast food in the United States. Franchising for Dummies skews towards promoting the pros of franchising rather than talking about the disadvantages, but it still contains a very helpful breakdown of the process.

The growth of franchising (from book) Franchising as a legal or marketing concept was not new when its wide use commercially started to develop in the late s and s, principally in the USA as well as in other countries. Nevertheless, it is a concept which remains misunderstood by.

Franchising During Times of Economic Recession: A Longitudinal Analysis of Automotive Service Franchises Journal of Marketing Channels, Vol. 18, No. 1 Antecedents and Consequences of Franchising: Past Accomplishments and Future Challenges.

The broad conclusion is that franchising controls opportunism on the part of both the franchisee and franchisor. New directions in research on franchising are also considered.

(JEL: L 14, K 12) /. Introduction In this paper, I survey the main developments in the economic analysis of franchising, which is an organizational form lying between the.

How Does Franchising Impact the National Economy? Franchising is a major driver of economic growth in the United States. Providing products and services in more than categories, including a myriad of retail concepts, the franchise industry is a significant contributor to the country’s gross domestic product (GDP) and job market.According to the U.S.

Bureau of Economic Analysis, franchise fees have an overwhelmingly (34 to 1) positive impact on America’s trade balance. The international growth of franchises acts as a significant export multiplier, with many other U.S.

goods and services flowing through the door opened by the franchise agreements.Franchising Boosts the Economy As the U.S. economy climbs toward recovery, many laid off or fed up Americans are taking control of their lives with help, in many cases, from Franchisors. Franchisors and their franchisees have created ab new jobs from January to July of this year, according to International Franchise Association figures.

The.